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Current Titles
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Visual Arts Ontario publishes a full range of self-help guides designed to assist you in the advancement of your professional career as a visual artist. Based on the actual experience of veteran artists and related arts professionals like art dealers, curators and accountants, these resources are full of immediately practical information on topics like: approaching galleries, dealing with taxes, preparing grant proposals, photo documenting artwork, marketing strategies, pricing art and more. Each self-help book comes complete with valuable tips, caveats and detailed examples. Everything you need to know to practice as a visual artist but never learned in school.
PDF versions of the publications will be available soon. Members will receive passwords shortly.
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Grants Primer
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Guidelines on how to make an application for an "individual" grant. What works and what doesn't, the relative importance of visuals, artist statements and proposals. If you have never applied before or never had a successful application this practical guide is for you.
9 pages.
Grants Primer PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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On Your Own:
Alternative Exhibition Strategies
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A step by step analysis of how to mount your own exhibition: everything from finding the right site to hanging the show to pricing your work. On Your Own places a special emphasis on group initiatives, funding and effective promotion. Includes sample budgets, time-lines, press releases, invites & more. Topics focus on finding a site, 120 pages.
See also, On Your Own: CD learning module.
On Your Own PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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The Ontario Gallery Guide
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A comprehensive guide to galleries in Ontario: commercial, public, artist-run, co-operatives, rental, etc. Addresses, contact information and brief descriptions. A useful resource for identifying exhibition opportunities for your work. 84 pages.
Ontario Gallery Guide PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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Perfect Portfolio
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Effective portfolio presentation. A must for every emerging artist. An analysis of basic presentation concepts including what galleries and juries want, what to put in your portfolio and when to change it. Sample CV, budget, slide list & more. Also includes an intro to photographing 2D artwork. 60 pages.
See also, Perfect Portfolio Online.
Perfect Portfolio PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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Photographing Art
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A step by step guide to photographing 2-D and 3-D works of art. Being able to effectively photo document your artwork is absolutely essential for any portfolio presentation or promotional material. This is the most comprehensive guide of its kind. By Jim Chambers, a long time professional specializing in the documentation of artwork, currently the Program Coordinator, Advanced Photography Humber College. 41 pages.
Photographing Your Art PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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Survival Skills:
A Visual Artist's Guide To Professional Practice
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Survival Skills is a selected anthology of professional development articles that introduces the fundamentals of managing a professional career in the visual arts.
Topics include marketing, documentation, shipping, artist statements, proposals, press releases, pricing your artwork, taxes and more. Practical advice, tips, examples and guidelines. 120 pages.
Survival Skills PDF Publication
Print Version Currently Not Available.
For info contact: info@vao.org
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